Company Profile

Established in 1988, Yungli Traffic Equipment Co. is a highly experienced maker of a wide range of auto lamps including head lamps, auxiliary lamps (spot, driving, and off-road driving lights) for both the aftermarket and original equipment market. It also turns out lamps for other types of vehicles such as motorcycles, agricultural machines, and boats, and makes harnesses as well.

Yungli markets its products all over the world under the "Satuga" brand.

The company's president, Chen Yu-jen, says that intensive investment in mold and die development has given Yungli a comprehensive range of products that includes 360 models of fog lamps. This, the president claims, makes his company the most comprehensive supplier of fog lamps in the world.

Yungli's Taiwan plant has about 50 workers who turn out about 200,000 lamps per month. This is not enough to meet the demand, so plans are afoot to set up a large new plant in Dongguan, Guangdong Province, this year.

The company exports about 90% of its production and sells most of the rest to other local lamp products in the interest of container consolidation. A small quantity of products is sold to local automakers on an original-equipment (OE) basis.

Chen notes that auto-lamp production requires large investments in mold and die development, the procurement of optical-design technology (especially for reflectors) and overseas quality and safety certification. He says that his lamps meet the strictest E-mark and Society of Automotive Engineers (SAE) safety standards.

To make sure that its lamps are stylish in appearance as well as safe in function, Chen says, R&D department regularly adds to the largest database for fashion information in the market and tries to improve on existing models.